 |
| Hub Network |
Bronies from all over the world got shocked when they heard the news about Discovery Communications renaming the family-oriented Hub Network, the one with My Little Pony and other great kid shows on it, into Discovery Family. This report occurred when Discovery Communications and one of the world's biggest toy companies, Hasbro, terminated their partnership. Under the terms, Discovery will take over The Hub's interest and rebranding it as a family-oriented network while Hasbro will retain their large stake and control six hours of daytime TV on the network from 9:00 AM to 3:00 PM.
The renaming is expected to happen this year and it will be placed in a business unit overseen by Henry Schleiff, the group president of Discovery Communication's rapidly-expanding channels.
Report: http://www.awn.com/news/discovery-rebrand-kids-network-hub
No comments:
Post a Comment